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Digital Marketing Trends Your Business

Digital Marketing Trends Your Business Needs to be Aware of in 2022

We’re now in the early weeks of 2022 and with a new year comes new trends, especially online. In the internet world, trends appear and disappear quickly, which means businesses have to stay on their toes if they want to maintain a strong digital personality. These days, it’s almost impossible to run and market a …

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7 Genius Ways to Work Smarter in MeisterTask

7 Genius Ways to Work Smarter in MeisterTask

Behind its sleek, minimalistic design, MeisterTask is more than just a pretty face. With a powerful array of features adding substance to the software’s irrefutable style, it has never been easier to manage your tasks effectively. In this article, we look at how you can take full advantage of the tools available and work smarter …

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Value of Data Analytics in Businesses

Value of Data Analytics in Businesses

Today, data analytics is a powerful marketing tool for businesses. Data analytics is the field of research that converts raw data into insights. With just a few clicks, you can access an endless amount of information of all kinds. Entrepreneurs can use this to collect data for various business aspects such as market research, product …

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Understanding the Customer's Journey and Its Impact on Conversion

Understanding the Customer’s Journey and Its Impact on Conversion

The ultimate goal of marketing for any small business is to turn prospects and leads into paying customers. As with most things in life, there’s a right way and a wrong way to achieve this goal. The wrong way to go about it is throwing together a marketing strategy based on guesswork and “gut feelings,” trying to …

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Using Marketing Automation to Grow Your Business

Using Marketing Automation to Grow Your Business

Using Marketing Automation to Grow Your Business Large portions of an entrepreneur’s days are spent handling tedious and repetitive tasks that help keep the business functioning but don’t necessarily contribute to company growth. While your energy would be better spent working on projects that help you inch closer to your business objectives, you may not …

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